This week in ‘hey, guys, you may want to rethink the way you’re selling your products’, a jewellery brand has put a delightful advert up on their website.
The ad shows a picture of a woman wearing a bunch of earrings in her multiple piercings.
Jewellery company tells everyone they have 'something for every hole'
The tagline: ‘Something for every hole’.
Which is, well, perhaps not as neutral and innocent as marketing for earrings typically should be.
We would not, to illustrate our point, walk in to a jewellery shop and say ‘please fill all my holes’ or ‘hello, I have multiple holes… Read the full story