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This new Instagram movement lets you borrow clothes from strangers

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swapping clothes

For when you’re too skint to buy new clothes but suddenly hate every single thing in your wardrobe, this new movement could be the answer.

Sharewear is a snazzy new initiative from Visit Sweden and the Swedish Institute (H/T Refinery29) that lets you borrow designer clothing and accessories from total strangers.

Which sounds a bit dodgy, but stay with us.

It works like this: someone shares a photo of a piece of clothing on Instagram, and tags it #sharewear.

Instagram Photo

Whoever comments on the photo first gets to borrow that item – but only for a week (as long as they live near the original owner, as they’ll have to pick up the clothing themselves).

After that, they can send the piece back to the original owner, or share it forward by starting the Instagram process all over again.

Instagram Photo

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